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JVH X BLack yoke

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PSA : We hit a creative snag, and sat with this Who To Know: way longer than anticipated. We’ve got our flow back and extend our apologies. Now let’s resume.

HOMETOWN: FRASER, CO

CREATIVE MEDIUMS: GOUACHE X INK X DIGITAL X PRINT MAKING

“I CREATE BECAUSE I HAVE TO”

The relationship between Black Yoke and JVH (one of our collaborative artist for 2020) has been in development for over a year. Ever since we went to a gallery crawl In Denver with some Milwaukee family, shout out to Channing and Yessika (aka Xeroine Illustration), we’ve appreciated JHV’s contribution to creative culture. Being a living, breathing creative in 2020 comes with acknowledging all the added, and highlighted events going on around, not to mention through us (bullets, Covid, and anger). Not only are we locked in physically, but mentally as well, hoping that we can navigate. Navigate how to fend off creative blockage, and maintain the ability to create something, anything of utility. We all have our parts to play, and we all can’t be on the front lines, but we can create change. Create something. Something that can be of use to someone.

Now, any collaboration involving Black Yoke, doesn’t come without being that of mutual exchange. The artist is just as much a platform, as we intend to be. So when we connected with JVH, it was a reminder that we all have our parts to play. A fresh breath can come from interacting with someone who understands there are just some things they couldn’t possibly understand. That there are some things they couldn’t possibly speak on. They just simply want to support, and acknowledge. Maintaining what encourages personal growth, and helps you get out of bed, could be the other side to contributing to change. Displaying for others how to keep going with what keeps you going, especially in times of social upheaval. Support his store and Instagram.

Black Yoke came to fruition because we saw a need to acknowldege the influence Black culture has on the “I’m just the regular type person” all the way to the global creative and innovative culture. The need to highlight how, despite the rigamarole and blatant use of what is “Black” as a separative mechanism, Black culture has always been more than just it’s surface, it’s been more than just fighting to voice it’s own culture, but trailblazing the voices of the collective, for all people. No matter the talent, or individual purpose. The point being, we’ve all been touched by the influence of the Black creative, no matter the hue of our complexion, and if we are consistent with our awareness of that, maybe we can create something bigger than tangible pieces of art, but something without shape and without body, that is the revolution of what is outdated, or once was thought.

You don’t always have to create something with the intention of being deeper than you are, you simply just need to show up and be consistent,

JVH x BLACK YOKE COLLAB:

Jen Cooks